Welcome to "Women We Watch in Tourism," Episode 2. In today's episode, we have the privilege of conversing with a remarkable pioneer in the field of wellness travel and human-centric marketing in tourism, Sahara Rose.
With a passion for reshaping travel marketing strategies, Sahara advocates for a more human-centric approach that taps into the underlying reasons why people travel. Gone are the days of simply selling destinations and hotel features. Sahara believes in addressing the deeper motivations behind travel, such as healing, coping, escapism, personal growth, cultural exploration, and reconnecting with nature. By infusing these aspects into marketing efforts, Sahara helps individuals and companies create meaningful connections, foster a sense of authenticity and resonance.
In addition to her impactful work as a Wellness Travel Coach, Sahara is also the Founder and CEO of The Travel Coach Network (TCN). This global community of travel coaches plays a crucial role in helping individuals set intentions for their trips and utilize travel as a powerful tool for therapy, healing, personal growth, and relationship building. Sahara is also deeply committed to promoting the sustainability of tourism by building communities and fostering meaningful connections. She understands that tourism can have a profound impact on local environments and cultures, and she actively works to ensure that travel experiences benefit both travelers and the destinations they visit.
In this episode, we dive into Sahara's journey, her insights on human-centric marketing in the tourism industry, and the transformative power of travel coaching. Join us as we uncover the stories, wisdom, and inspiration of one of the remarkable women we watch in tourism, the incredible Sahara Rose.
Sahara's Contact details:
LinkedIn:
https://www.linkedin.com/in/sahara-rose-de-vore-4b8bb394/
In this episode, we discuss:
1. The concept of travel coaching and how it breaks barriers in the travel industry by adding an emotional and personal approach to how travel is planned and used
2. How travel coaches help clients set intentions for their trips and facilitate the fulfillment of personal needs and goals
3. The Travel Coach Network offers the world's first and only ICF-accredited certification program for travel coaches. What is the value of creating a certification program and the value it brings to travel experiences?
4. Sahara's experiences and perspectives on the importance of conscious and responsible travel and how travel helps to build communities.
5. Sahara's challenges, insights, and lessons learned as an entrepreneur and influential women leader.
This podcast is jointly presented by:
Dr. Nisha https://www.linkedin.com/in/nishatourismexpert , Co-founder of World Women Tourism https://www.worldwomentourism.com/
Zinal Doshi, https://www.linkedin.com/in/zinal-doshi Founder of The Flapper Life: http://theflapperlife.com